Mind the Dog Brewing Co., set to open in Cincinnati in 2024, is a fusion of a roastery, brewery, and dog park.
The client's vision for the logo was a blend of minimalism and strength, incorporating her two huskies or a husky in a distinctive manner.
Given the dual focus on the brewery and the dog park, our goal was to combine these elements to craft a logo that stands out as both unique and memorable.
MIND THE DOG BREWING CO.
OUR CONCEPT
As we aimed to seamlessly blend the husky and brewery elements, we explored various iterations to find the perfect match. One standout concept emerged: leveraging the husky's side profile and ingeniously replacing its fur with a hop.
This integration subtly communicates the brewery theme while still keeping the distinctive husky imagery. To add a personal touch, we utilized images of the client's own husky in crafting the logo.
The final touch involved selecting a bold font that complements the strength conveyed by the icon. This approach resulted in a logo that is memorable, bold and special to our client!
What I loved most about working with Nicole was that she really took the time to learn about our vision and goals before diving in. It made a huge difference, allowing the final product to be a true representation of our brand.
- The Mind the Dog Brewery Team